For my final major project, I worked within the brief "Protection from Harm," which challenged me to create two distinct brands: one luxury and one mass market. Each brand was uniquely developed to fit its respective market, yet both were inspired by the same overarching theme.
Below, you’ll find the final outcomes, including brand identity, behind-the-scenes insights, selected pages from my process document, and more. I’m thrilled to share that this project earned me an A+!
All product and lifestyle photos were taken by me.
BRAND IDENTITY
WEBSITE
SOCIAL MEDIA GIF POST | AD
SOCIAL MEDIA BEHIND-THE-SCENES AD
AR FILTER | INSTAGRAM
PROCESS DOCUMENT | 12 PAGES OUT OF 55 PAGES
ASSESSMENT FEEDBACK | GRADE A+
